MAKER DAYS 2023
VISUAL IDENTITY
CREATIVE & ART DIRECTION
BARBARIAN GROUP
Barbarian
Objective
Present and develop a visual identity for the agency’s ‘Maker Days’ event for 2023, a week-long event attended by 250+ employees, within a 1 week deadline.
Result
A collection of assets encapsulating the spirit of scrappy, fast innovation, using the agency’s fonts and brand colors; work is now permanently featured on agency’s work showcase.
Roles
Creative Direction, Art Direction, Typography
💡 Team: Tim Wilson (CCO), Hridi Kamal, Olivia Cooper
‘A FLURRY OF MACHINES’
‘A FLURRY OF MACHINES’
ANIMATION: DAN ROWAN
As my writer Hridi once said: ‘A flurry of machines and metal come together to build a hopeful organism that represents the spirit of innovation and a future that we create [and iterate and re-create] faster. Where some see odds and ends, we see opportunity.’
TEASER
TEASER
EDIT: DAN ROWAN
Teaser video recapping Maker Days 2023.